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In the age of digital media, the influencer marketing industry has seen heightened growth and is expected to reach $15 billion by 2022. Influencer Marketing Examples from the Top Brands Let’s take a look at the best examples from brands that nailed their influencer marketing campaigns. Swedish watch brand Daniel Wellington, founded in 2011, provides a clear example of how to do this well. By targeting influencers with a small, targeted audience instead of a larger general audience, you can reap the benefits of influencer marketing … In this post, we’ll show you some of our favorite examples of influencer marketing by brands and influencers who (we think) got it just right. Influencer marketing agency Mediakix surveyed marketers at the end of 2018 to see what their feelings on influencers were for the new year. Associating yourself with a certain influencer gives your company access to a whole new target audience. “You impressed my boss” Since not all the examples we received were directly related to influencer marketing, but were still great and can be used for inspiration, we decided to include a few other examples of just generally amazing emails, too. Influencer marketing involves a brand collaborating with an online influencer to market one of its products or services. Examples of holiday influencer marketing campaigns; An examination of how video views on YouTube, Facebook, and more are counted; The 5 Best Snapchat influencer marketing tactics; Today’s Friday roundup of influencer marketing news will dive into social platform livestreaming capabilities, Sony’s influencer marketing campaign, and more: The main influencer marketing examples that come to mind involve the classic (and occasionally cheesy) Instagram photo of an influencer posing with the promoted product. Other marketing outreach examples. Therefore, we decided to curate the 7 best influencer marketing case studies that you can learn from. An early example of influencer marketing involved YouTube celebrity PewDiePie. B2B influencer marketing is a cheap and efficient way to create successful marketing campaigns spanning a variety of marketing channels without investing a huge amount of time into them. When you’re seeking to create authentic marketing campaigns, especially through social media, influencer marketing can be highly effective. You are already aware that B2B influencer marketing is not as simple as B2C influencer marketing. Influencer marketing does just that, and is one of the most important techniques used in customer-centric marketing strategies, based on buyer persona. Influencer marketing can be so effective at supporting the marketing objectives of a brand, that it may be used exclusively in place of other marketing techniques and strategies. #TargetTalent 1.) Over all, Sonnet’s #OptimismCan campaign is a decent example of a common pay-for-brand-mentions influence marketing strategy, where brands build authentic relationships with social media influencers, create engaging social content, and use a human tone and voice in communication. Some Influencer Marketing Campaign Examples are live. There are many benefits to ongoing B2B influencer marketing programs, and we’ll explore them and then look at examples. It used influencer marketing and referrals as a sales arm to build their brand. The influencer marketing definition is broadening, however, an influencer typically possesses knowledge or experience relating to what they are promoting and is able to engage and leverage their following, amplifying the reach of the campaign amongst a relevant audience. When it comes to influencer marketing, Instagram is arguably the best platform to use as an example because right now, Instagram is used by virtually every influencer in the world. Let’s take a look at some examples of influencer marketing. 10 influencer marketing examples. Virtual Influencers: Marketing, Digital Strategy, Examples and Agency – The Hype September 4, 2020 / in Influencer , Marketing , Trend / by S_kinski Virtual models now appear on the front pages of major magazines such as Vogue, Harpers Bazaar, Elle and Vanityfair. The say it shows up in every conceivable place, makes … For National Donut Day, Dunkin’ Donuts launched a creative influencer marketing campaign on Snapchat. But don’t let that fool you – the playing field is diverse and impressively creative. The savviest of brands have realized the impact and influence bloggers and social media stars have on audiences and customers. “When planned and implemented effectively, B2B influencer marketing programs build trust and confidence for buyers, influencers and the brand,” Lee recently noted. 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